In the spring of 1979 a golf equipment salesman named Gary Adams took out loan on his home and founded the TaylorMade Golf Company. TaylorMade clubs maintain ties to what true golfers perceived an authentic golf club should look and feel like. They were committed to combining innovation with authenticity, to always be passionate about the game, and pledged to be competitive - to work hard to establish itself and grow. These four tenets would take them far.