We are extremely excited to announce the arrival of Arcadian Grooming Clay Pomade to the UK. Arcadian Clay Pomade is an absolute must for anyone looking for a matte styling product. It has a super creamy consistency and is an absolute dream to apply. The scent is a classic Bay Rum fragrance which stays subtle throughout the day. We would recommend applying Arcadian Clay Pomade to the hair in small amounts. Comb through to evenly distribute the pomade and then finger style for a looser, more natural look or comb for a cleaner appearance. Apply to completely dry hair for driest and softest appearance.